APNA, Nurse Clinic Videos

Thank you for considering partnering with me to develop this inspiring content series showcasing the vital contributions of nurses in primary health care.


With 30 years of experience creating authentic, emotional, and compelling content, I bring a structured yet flexible approach to production—rooted in storytelling excellence.

My Key Strength: Interviewing

Over the past decade, I’ve honed a unique skill: drawing out powerful, human stories through interviews. My references will attest to this—whether I’m speaking with a CEO, a nurse, or a client on the autism spectrum, I ensure every conversation is meaningful, engaging, and authentic.

Given that 80% of my work is in health, disability services, and aged care, I’m deeply familiar with the nuances of the health and aligned sectors—and how to translate complex experiences into relatable, impactful content.

The Approach: Making It Work on Shoot Days

Interviews can feel daunting, but my team and I specialise in putting people at ease. Through rapport-building, humour, and a conversational style, we transform nervousness into natural storytelling.

My process typically includes:

  • Starting with personal/professional background to build comfort.

  • Uncovering their "why"—the passion driving their work.

  • Structured yet organic questioning to cover key messaging.

  • A keen ear for compelling soundbites and calls to action.

Production Style & Quality

  • Two-camera interviews for dynamic editing flexibility.

  • Intentional B-roll—no random shots; every frame serves the narrative. With an eye of it also been used for future content.

  • A tight-knit team: My assistant (a 5+ year collaborator) and I work seamlessly to maximise each shoot day’s potential.

Workflow Overview

  • Pre-Production: Align on scope, questions, logistics, and schedule.

  • Production: High-energy, efficient shoots with a focus on authenticity.

  • Post-Production: You’ll receive a polished first edit—no rough drafts. Revisions are unlimited until you’re thrilled with the result.

Why Partner With Me?

  • Proven expertise in health-sector storytelling.

  • A collaborative, stress-free process—your vision guides every step.

  • Exceptional outcomes that resonate with audiences.

Thanks for reading down this far! Below is a small sample of relatable work. I wasn’t going to include MPS because it’s a little old now but given the subject matter I thought what the hey 😊. Enjoy…

  • eHealth, CAREERS VIDEOS - Nichola

    Series of 8

  • eHealth, CAREERS VIDEOS - Blair

    Series of 8

  • MPS: Revitalising Rural Health

  • Estia Health, Summer Respite Campaign

  • Welcome to Catholic Healthcare

  • Catholic Healthcare - Careers

    Series of 6

  • eHEALTH NSW, SafeScript

  • The Benevolent Society - OT

    Anna, Goulburn

  • The Benevolent Society - OT

    Pat, Mount Gambier

  • Healius

    Launch of their new Collectors’ Portal

  • Aruma, This is the Famous Stanley

  • Health NSW Prototyping Centre